• B2B customer experience

    OpenText and AmerisourceBergen Develop Superior B2B Customer Experience

    For your convenience, you can either listen to the Podcast below, or read the transcription in this blog. Complex Processes Simplified Every now and then, I find myself drawn to the Discovery Channel’s “How It’s Made” program. You probably know the one—it’s a TV show that gives a behind-the-scenes look at how some of our most well-known consumer items are put together, packaged and sold. There’s something strangely hypnotic and satisfying about watching thousands of bottles roll through a giant machine to be filled with soda, or a seasoned professional hand-weave a basket. Apart from providing therapeutic stress relief, the program has given me a deeper appreciation for the effort and detail that goes into a product long before it finds its way to a store shelf. The role of behind-the-scenes business-to-business (B2B) vendors in providing an excellent experience for the end customer is huge. The challenge for B2B organizations is to discover who the end customers are and what they need, without having direct contact with those customers. To overcome this challenge, B2B organizations need to develop effective communication and collaboration practices with their business customers and partners. OpenText has had a strong business relationship with leading healthcare solution provider AmerisourceBergen for a number of years.  Among the many things AmerisourceBergen does well is provide B2B distribution of pharmaceuticals to healthcare institutions around the world—and they do that very well. In fact, they handle approximately 20 percent of all the United States’ pharmaceutical distribution. While the process of labeling bottles as seen on How It’s Made is impressive enough, each of those labels is the same—it’s just a matter of sticking them on each bottle. AmerisourceBergen’s customers have more… challenging requirements. Here’s what Scott Marshall, Director of Application Development at AmerisourceBergen said about those requirements: “One of the core components of our business is a complete drug distribution system… When customers receive their product, they also need to have documentation included with the products they receive. We call these packages ‘Driver Ready Packs.’ They’re packs of information that are kind of contained together by delivery location and customer. And they have invoices, price stickers and …

    Read More
  • Light the Night Social Media Adsv2-01

    Light The Night: My Story – Shama Jawaid

  • changing publishing landscape

    Five Factors That Are Driving the Changing Publishing Landscape

  • customer journey

    Customer Journey Redefined – The Departmental View

  • Technologieentwicklung

    The Future of Information: BPM – Creating Digital Business Processes

  • Content

    Luke Skywalker – Content Jedi or Joker?

    Mark Hamill is a good guy. I’ve been lucky enough to meet him on a couple of occasions in the past, and was looking forward to his closing keynote at the recent Content Marketing World conference in Cleveland. But the keynote address from the man best known for playing the hero of the Star Wars movies never materialized, instead Mark sat down for a Q&A session with Content Marketing Institute founder Joe Pulizzi that proved to be both highly entertaining and thought provoking. Hamill endeared himself to the audience straight away by referencing a blog post from content marketer Michael Brenner, which despite its provocative title sets out a coherent thesis on the connections between the hero’s journey that informs the Star Wars mythos and storytelling in marketing. And it was to storytelling that Hammill returned to several times during his conversation by reinforcing that the most effective form of communication, the one that we are all hardwired to understand, is storytelling. The basics of effective storytelling is key not just to marketing, but to all business communications. While “Luke Skywalker” was entertaining, it was another guest earlier in the day that proved to be the inspiration of the conference. When comedian Michael Jr. was introduced no-one really knew what to expect. His brand of observational stand-up humor soon had everyone laughing, not an easy thing to achieve on the last morning of an intensive conference, but it was his asides about how you tackle challenges that inspired. In particular he outlined the idea that in life and professionally, it’s not so much about what we do, it’s about why we do it. The ‘what’ can change many times (it’s the tactical aspect), but the ‘why’ (the strategy) should remain the constant. The same applies to any business transaction, and communication. What we do won’t matter and won’t achieve success unless we know why we are doing it. On the flight home after the conference I thought again about that last day. I’ve been to innumerable conferences in my career, and enjoyed most of them, I’ve listened to some great …

    Read More
  • testing program success

    8 Signs Other Than Lift That Prove Testing Program Success

  • secure information exchange

    Secure Information Exchange – Forgotten in your Digital Transformation Strategy?

  • secure information exchange

    Secure Information Exchange – Forgotten in your Digital Transformation Strategy?

    Regardless of the widget your organization makes or service it provides, at the very core of every organization is the information that fuels its decisions and ultimately, its success. And that information exchange between an ecosystem of connected customers, suppliers, and business partners must be secure With information as the currency of the digital economy, organizations don’t succeed just based on size, scale, access to resources, or geographic presence—it’s the degree to which they can take advantage of information to innovate and grow. It’s critical that organizations connect business processes across their ecosystem, and secure the information flows that support those processes. Not only is this essential for business continuity, it’s a must for efficiency and productivity in a hyper-competitive digital economy. As more and more organizations adopt a digital transformation strategy, a key component to remember is the transformation of how information is securely exchanged. Digitization must include tools for secure information exchange that support operational gains while improving agility, employee productivity, and higher levels of compliance to reduce risk. While many organizations have sophisticated systems in place to exchange raw data, large files, and many forms of content, there is one technology that continues to persist in every corner of the world: fax. Despite being a 150+ year old technology (yes, it’s true!), faxing has remained a steadfast communication method that provides a direct and secure path for exchanging information. Organizations which do not have a digital transformation strategy that includes a secure information exchange component stand the risk of inefficiency, higher costs, slower gains and lower productivity, as well as security and compliance risks. As an integral part of secure information exchange solutions, electronic fax servers and services are designed to integrate with back-end systems to facilitate the secure exchange of content to and from those applications. Some considerations when choosing an electronic fax solution include determining the needs of the business, process or workflows and evaluating vendor capabilities that fit your needs. While most electronic fax solutions are alike in their core functionality (sending/receiving from email, centralized fax management, tracking and reporting), be sure to choose …

    Read More
  • B2B integration maturuty

    Get Started on the Path to B2B Integration Maturity Now

  • legal industry fax solutions

    Watch out Legal Industry – OpenText Fax Solutions is Coming to ILTACON 2016

  • customerfeelings

    Understanding Customer Feelings: Unstructured Data Analytics Tells all

    Complex database queries and focus groups can help a business track customer insight, but there’s another approach. In a new OpenTextVoice article on Forbes.com, Meet The Algorithm That Knows How You Feel, you’ll learn how today’s businesses can analyze unstructured data using text analytics algorithms to actually grasp how customers are feeling. Unstructured data analytics lets businesses sift through documents, text messages, email and social media posts, to get to where the important insight lives. And now, using OpenText InfoFusion, businesses can manage, analyze, and understand information in ways that are transforming customer experience. As huge volumes of unstructured data come into the enterprise from multiple channels, the only way marketers can gain a competitive advantage is if they can see trends and preferences before the competition does. This insight not only fuels important business decisions but also changes the way a company relates to its customers. The article offers some history of the technology and also shares real-world applications. Get the full story here.

    Read More
  • big data workshop

    Turn Your Big Data into Big Value – Attend our Workshops

  • supply chain analytics

    Unlock the Value of Your Supply Chain Through Embedded Analytics

  • secure information exchange

    Secure Information Exchange – Forgotten in your Digital Transformation Strategy?

    Regardless of the widget your organization makes or service it provides, at the very core of every organization is the information that fuels its decisions and ultimately, its success. And that information exchange between an ecosystem of connected customers, suppliers, and business partners must be secure With information as the currency of the digital economy, organizations don’t succeed just based on size, scale, access to resources, or geographic presence—it’s the degree to which they can take advantage of information to innovate and grow. It’s critical that organizations connect business processes across their ecosystem, and secure the information flows that support those processes. Not only is this essential for business continuity, it’s a must for efficiency and productivity in a hyper-competitive digital economy. As more and more organizations adopt a digital transformation strategy, a key component to remember is the transformation of how information is securely exchanged. Digitization must include tools for secure information exchange that support operational gains while improving agility, employee productivity, and higher levels of compliance to reduce risk. While many organizations have sophisticated systems in place to exchange raw data, large files, and many forms of content, there is one technology that continues to persist in every corner of the world: fax. Despite being a 150+ year old technology (yes, it’s true!), faxing has remained a steadfast communication method that provides a direct and secure path for exchanging information. Organizations which do not have a digital transformation strategy that includes a secure information exchange component stand the risk of inefficiency, higher costs, slower gains and lower productivity, as well as security and compliance risks. As an integral part of secure information exchange solutions, electronic fax servers and services are designed to integrate with back-end systems to facilitate the secure exchange of content to and from those applications. Some considerations when choosing an electronic fax solution include determining the needs of the business, process or workflows and evaluating vendor capabilities that fit your needs. While most electronic fax solutions are alike in their core functionality (sending/receiving from email, centralized fax management, tracking and reporting), be sure to choose …

    Read More
  • ECM

    Enterprise World Highlights: ECM Evolves and Heads Into the Cloud

  • Cloud Enterprise_World

    The Cloud: Bigger and Better at Enterprise World

  • Release 16

    Business Network: Extreme Connectivity

    Organizations that incorporate extreme connectivity into their business strategy are able to support accelerated business processes with anyone, anywhere, in any format, securely. Information exchange helps control how information is delivered across a business network. With data integrity and built-in security, organizations can execute transactions and share information to drive value and competitive advantage. As the volume of business transactions grow, organizations are relying on cloud-based data exchanged solutions like electronic fax and Managed File Transfer (MFT) to effectively manage their information exchange while reducing costs. The Business Network The OpenText Business Network is a set of cloud-based solutions within EIM that facilitates the efficient, secure, and compliant exchange of information between organizations. It is a combination of Business-to-Business (B2B) integration software, the OpenText Trading Grid, and Managed Services. The latest release of the OpenText Business Network represents the next step in the evolution of information exchange. We have made a number of improvements and additions to the OpenText Business Network, including: B2B Integration with Active Applications for Procure-to-Pay: This release features Logistics Track & Trace to follow the physical movement of goods for improved end-to-end supply chain visibility. Organizations can calculate new arrival times for in-transit products with Dynamic Pipeline Calculation. In addition, Deductions Management helps U.S. retailers identify and remove duplicate deductions, resulting in fewer disputes. Trading Grid Analytics: The integration of Trading Grid analytics for Managed Services and Active Applications provides added insight into operational and supply chain performance. Fax2EDI & Email2EDI: Customers are able to capture standard trading partner information, including paper and transport, to streamline the flow of goods, communication, and commerce across the Trading Grid. OpenText Release 16 brings together the right combination of services and technologies, helping connect and exchange critical business data in a secure, reliable, and scalable environment. This is extreme connectivity in action, powering information companies with deeper business process support and rich analytics across the extended trading ecosystem. As trading ecosystem grows, the Cloud plays an increasingly important and strategic role. I’ll discuss this in my next post in this series. Find out more: www.opentext.com/16.  

    Read More
  • Release 16

    The Future of Information: OpenText Release 16 Introduces Cognitive Systems

  • Technologieentwicklung

    The Future of Information: Analytics Everywhere

  • LLSC banner

    On Living: Why I’m Walking in Light The Night

  • Release 16

    OpenText Enhances ECM Functionality and Deepens EIM Offering with Acquisition of Dell EMC’s Enterprise Content Division, including Documentum