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Alex Martinez

Alex is a Senior Product Marketing manager at OpenText with over 20 years experience working with customers and partners across multiple verticals with a strong focus on the Healthcare and Financial Services markets. He is keen on guiding customers through their digital transformation journey, taking a solution-oriented approach to solving their day-to-day problems.

Impact of agent experience management on customer success and service

Customer success and customer service are two interconnected functions inside a business. Both are focused on ensuring customer satisfaction and loyalty but they have some…

April 8, 2024 4 minutes read
Impact of agent experience management on customer success and service

Impact of agent experience management on customer success and service

Customer success and customer service are two interconnected functions inside a business. Both are focused on ensuring customer satisfaction and loyalty but they have some…

April 8, 2024 4 minutes read
An inside look at enterprise document accessibility for PDFs

An inside look at enterprise document accessibility for PDFs

Accessible PDFs are easy to use – enabling most people to view, read or interact with them. The goal is to create an inclusive experience…

February 8, 2024 4 minutes read
Elevating contact center excellence

Elevating contact center excellence

Contact centers face persistent challenges in ensuring optimal agent productivity and efficiency. OpenText™ Qfiniti Explore 24.1 emerges as a beacon of innovation, addressing the pressing…

January 23, 2024 2 minutes read
The GenAI-driven contact center revolution

The GenAI-driven contact center revolution

Contact center agents are the linchpin between organizations and their clientele. As the demand for exceptional customer service continues to rise in the total experience…

December 20, 2023 4 minutes read
Navigating the landscape of digital accessibility

Navigating the landscape of digital accessibility

Over the past decade, the notion of a customer has changed significantly. How individuals engage with businesses, their evolving expectations, their demand for quicker responses,…

November 29, 2023 4 minutes read
How is AI transforming enterprise document accessibility?

How is AI transforming enterprise document accessibility?

The rapid advancement of Artificial Intelligence (AI) is reshaping various industries, and one significant area where AI is poised to make a profound impact is…

October 5, 2023 4 minutes read
How AI will transform speech-enabled IVRs

How AI will transform speech-enabled IVRs

In the Total Experience economy, self-service speech-enabled Interactive Voice Response (IVR) systems play a crucial role in providing a seamless and efficient customer experience. IVR…

September 21, 2023 4 minutes read
5 ways agent experience management improves CSAT and NPS scores

5 ways agent experience management improves CSAT and NPS scores

Agent experience management (AXM) is an imperative practice for creating a holistic and exceptional customer experience. If it’s not embraced organizations, it becomes very challenging…

June 29, 2023 4 minutes read
What’s new in OpenText CX-E Voice

What’s new in OpenText CX-E Voice

We are pleased to announce the 23.2 release of OpenText™ CX-E Voice. CX-E Voice delivers powerful applications to enhance your existing infrastructure – speech-enabled automated…

May 5, 2023 4 minutes read
Can a performance and incentives gamification program drive agent performance?

Can a performance and incentives gamification program drive agent performance?

In today’s fast-paced and ever-evolving contact center landscape, performance and efficiency are critical factors in achieving business success. To achieve optimal results, contact centers must…

April 10, 2023 5 minutes read
Improve agent experience to impact total customer experience

Improve agent experience to impact total customer experience

Many organizations have spent a great deal of focus and technological investments to improve overall customer experience. The practice of customer experience (CX) management focuses…

February 16, 2023 5 minutes read
What’s new in OpenText Qfiniti & Explore

What’s new in OpenText Qfiniti & Explore

Improving the customer experience (CX) is a top priority with senior management in any organization. To keep customer satisfaction high, you must be able to…

November 16, 2022 4 minutes read

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