Magali Germain
Top 5 benefits of digital customer experience management tools
The 2020 COVID-19 pandemic was the ‘moment that everything changed’ for business. Delivering an excellent digital customer experience is no longer a nice-to-have, it’s essential…
Top 5 benefits of digital customer experience management tools
The 2020 COVID-19 pandemic was the ‘moment that everything changed’ for business. Delivering an excellent digital customer experience is no longer a nice-to-have, it’s essential…
Focus on customer experience to stand out from your retail banking competitors
Conventional marketing wisdom dictates that acquisition is where you focus all your efforts. After all, you need new customers to sell to! However, when that’s…
Aspire: OpenText an Overall Leader in the CCM market
For the fourth year in a row, independent consulting firm Aspire has ranked OpenText as an Overall Leader in the 2021 Customer Communications Management Aspire…
How utilities can boost engagement, retention, and profits
Utilities have undertaken a large transformation journey to leverage new technologies (such as AI, IoT, robotics, etc.) to achieve their digital innovation goals: seamless workflows,…
Announcing OpenText Experience Cloud CE 21.3
Modern customer experiences are personalized experiences. Customers expect you to tailor your communications, websites, support, and even in-person interactions to suit their needs, preferences, and…
Why you need a top digital experience platform in 2021
The COVID-19 pandemic has accelerated a social and technology trend that has been happening for some time. The way we live our lives and conduct…
Announcing OpenText Experience Cloud CE 21.2
Customers are demanding efficiency, immediacy, transparency, and universal engagement across channels. They’re putting major pressure on organizations to deliver more and more modern experiences, with…
Announcing OpenText Experience Cloud CE 21.1
Companies are increasingly looking for solutions to increase their productivity, by modernizing their technology stack, increasing the value of their existing applications, and enabling their…
What is digital experience?
Digital experience inhabits a realm packed with similar terms. You have digital experience management (DXM), customer experience (CX), customer experience management (CXM or CEM), digital…
New independent report prepares organizations for implementing digital experience in 2021
What’s been set in motion by the events of 2020 isn’t temporary. Its effects will continue to be felt far into the future. In particular,…
4 tips for tracking customer experience KPIs
Increasingly, companies are running the numbers and discovering that they ignore customer experience at their peril. It’s more cost-effective to keep the customers you have, compared to the effort needed to attract more. Some…
Announcing the OpenText Experience Cloud
Now more than ever, organizations fight to engage customers in a more crowded digital space while keeping pace with customer preferences and buying behaviors. Successful…
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