Jonathan Beardsley

Jonathan Beardsley
Jonathan is a Program Manager in Business Transformation and Digital Disruption, particularly interested in how customers are digitally transforming their supplier, customer and business relationships and where OpenText can help. Previously a CEM Architect for 15 years working across a variety of Digital Marketing requirements, helping customers deliver new and innovative online and digital channels.

Digital Transformation and Thoughts From Gartner Symposium

Digital Transformation

I recently had the opportunity to attend and present at the Gartner Symposium in Dubai on behalf of OpenText. This was a three day event held at the Madinat Jumeirah complex and the second of the Gartner Symposiums I have attended now, having been to the same event in Cape Town last September. It was a very good event, well organised by OpenText and Gartner, with a great attendee list. The key thing I found interesting from Gartner was their definition of an organisations Digital EcoSystem. This extends in all directions with Intelligence at the core, expanding out into Customers, Things, EcoSystems and IT Systems (which is not a million miles away from what I presented, happily!). Gartner’s top 10  top 10 Strategic Technology directions for 2017, which they broke out into three categories (Intelligent, Digital and Mesh), was also interesting and I went to many breakouts on this topic. My session was straight after the opening keynotes on the first day and it was the only speaking session at that time. The title of the session was “7 ways to drive Digital Transformation in your organisation”. The OpenText team had done a great job promoting the session with flyers all round the auditorium so over a third of all attendees were present, with standing room only. My 20 minute session was minutes straight before the private Gartner analyst sessions and breakouts started (and the first official break!). So what did I present to the assembled executives? As I went through drafting the deck and looked at other decks from similar events it occurred to me that one of the big challenges with Digital Transformation (and not Digitization – see this great post here on that topic) is that it could be hard to know where to start. Sure, everyone has Digital Transformation on their agenda and understands that they need to become more digital. They probably also know that they should have started this a couple of years ago and be further along their transformation journey. But it’s a very big topic to transform an organisation and so knowing where to start could be the part that is holding companies back. In OpenText we have 6 sets of solutions (pillars) that make up Enterprise Information Management (EIM). These are Content, Experience, Analytics, Discovery, Network and Process. Each of these can enable transformation across an Enterprise in different ways, be it providing a new content platform for an organisation to enable compliance, enabling different ways to market or streamlining enterprise processes. In my role in OpenText I look after our EcoSystem products (SAP, Oracle, Microsoft and SalesForce). We focus our attention on 7 ‘enterprise systems’ (based partly on the SAP Digital Core) that are present in every organisation whether you are a small startup or a large construction company. The 7 systems are IT, Finance, Products, Assets and IoT, Suppliers, Workforce and Customers. One of our key strategies is to take content, and place the content in the context of the lead application, only by having Content and Process in Context can transformation be effective. Digital Transformation – where to start What I couldn’t find in any of my research was a presentation that mapped the 6 Pillars into an organization’s Enterprise Systems – to maybe give some ideas on where to start. Transformation doesn’t have to affect every single of an organisation at once, it can be in a single Enterprise system, for example transformation of HR, or Finance. There are some obvious synergies in our solutions – our Experience solutions linked to a transformed customer experience; our Content solutions linked to IT providing an enterprise wide solution for Content Management and Archiving; and of course our Analytics solutions linked to IoT and Big Data. Also, the combination of more than one pillar such as Content and Process to improve Finance processing. In fact even in obvious areas like Experience Suite and Customer Experience by applying more than one pillar can dramatically increase the effectiveness of transformation initiatives (for example, Customer Experience is pretty meaningless without robust Analytics to measure the effectiveness of new experience). The presentation is below and highlights synergies and customers who have started their transformation by combining the solutions and systems. Each reference covers one or more of the pillars (solutions) around a particular business transformation (and are all available to read in more detail on the OpenText website). In summary So the key message from my session was: Look at the specific areas of the organisation to transform first. Combine the different solution pillars from OpenText with the Enterprise Systems that we recognise in the EcoSystem and start your transformation from there. From the feedback I received at the event and in the private sessions between attendees and myself it seemed like the presentation served its purpose. As always, I appreciate any comments, feel free to connect with me, my details are in the presentation!

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What are the key Strategic Initiatives for 2017 for OpenText and SAP?

S4/HANA

As always in early January a few of us attend the SAP FKOM (sales kick off) event in either Barcelona, Singapore or Orlando. This is a great opportunity to meet with SAP Sales teams and introduce people to our joint solutions. As we prepared and attended this year, we defined a number of key strategies for 2017 and beyond – Journey to S/4HANA, Cloud and IoT. Journey to S/4HANA At a recent UK conference, the number of customers who had migrated to SAP was only 5% meaning that there are a lot of customers who are planning, or yet to start their migration to S/4HANA. The solutions we offer can both speed up the migration and reduce the costs of the migration. When migrating to S/4HANA organisations should ask themselves “Do I need to move all my content from all these systems?” and “As part of my migration, can I decommission some of these applications” and to save time, the answers are No and Yes respectively. With our solutions a customer can store all non-live data in a fully compliant archive, before migrating only the live enterprise data into the S/4HANA Platform. This will save money when purchasing S/4HANA Appliances up front. And, of course, since all the content that is archived can be accessed from the S/4HANA applications, customers can safely decommission their legacy applications, saving money on hardware, software and support costs as well as reducing their carbon footprint and helping the environment. Finally, by maintaining an effective archive strategy, customers can also keep the growth of the S/4HANA platform controlled and predictable. The graphic above is an indication of the savings over 3 years that can be achieved for an average-sized SAP implementation. Cloud We are committed to offering our solutions in both the OpenText and SAP Hana Enterprise Cloud (HEC)  as well as certification for other clouds such as Azure; and offering the correct cloud pricing structures, and quick start solutions. Our latest cloud release is Extended ECM for SuccessFactors. This solution allows SuccessFactors users to view the employee file within the SuccessFactors UI, rather than having it in two separate applications or in extreme cases, archived in a paper file somewhere. As with the example provided above, time and cost savings can be impressive. In addition, not only does xECM For SuccessFactors allow for viewing the employee file, it also supports the automatic generation of employee letters (for example, in response to employee queries, performance reviews, etc.) thus automating the process whilst delivering personalised letters in paper and electronic format. Other OpenText for SAP solutions will be certified and released for the cloud over the coming months, so keep watching for more announcements. IoT In the EcoSystem world of OpenText and SAP the IoT is one of the most discussed topics. It is probably the largest industry buzz-word over the last 12 / 18 months and could enable new business models for almost every organisation. With over 5 million devices being registered each day the relevance of ‘Things’ is increasing. A lot of ‘Things’ are generating structured data, which means a massive increase in structured data storage is coming for SAP customers. Machine learning and AI are key topics when dealing with unstructured data – how to interpret, decide and respond to the new data correctly. But what about the content? I recently watched a great whiteboard session detailing an entire data-driven scenario around the IoT Fridge, reporting faults, that lead to repair cycles, supplier interaction, billing, shipping of parts and a lot more scenarios. This was a great example of the SAP Digital Core but at no point was content mentioned, even though a large amount of the process above was automated, content is still being generated – in the form of employee work orders, billing, invoicing, customer warranty information, guarantees, receipts and supplier invoices for example. So, as the IoT and associated topics continue to be delivered and new use cases are invented, there is also going to be more and more content generated, and that needs to be managed effectively by OpenText. We will be attending the SAP Innovation Forums all across EMEA in the coming months and I will be in Dubai in 2 weeks at the Gartner Symposium. If you are also attending feel free to reach out to me for a chat about the above, or anything related to OpenText and SAP.

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We live in exciting times. Digital Transformation is here, Now.

I’m new to the what we internally call the EcoSystem team in OpenText, having moved into my new role in the last 6 months. Previously to that I spent 15 years in the ever changing world of Customer Experience Management. All that time the EcoSystem LOB was known to me as SAP, Oracle and Microsoft – or in my mind the great space on the mental map that is called the Back Office, where nothing much changed compared to CEM where you had to keep up-to-date on what was the hot new startup / social media network or buzzword that everyone was jumping on board this month (HTML 5, Responsive Design, OmniChannel, Phigital, ….. ). In my new Program Manager role, some of our partnerships have been in place for over 20 years, such as our relationship with SAP, are newer or emerging, and reflect the continuous growth of information in Enterprise platforms and more importantly the growing need to use this valuable information more effectively when approaching Digital Transformation. At Enterprise World 2015 You’ll hear a lot about Suite 16 and Cloud 16 and what that means for all of OpenText’s products including those that our group is responsible for. You will also hear from us about “Simplify: Run Digital”. It’s our key message to our customers and prospects that now is the time to simplify what you do to start transformation into a true Digital Enterprise. Simplify. Run Digital: covers all areas of an organization, from the necessary building blocks of the Platform, accelerating up through the Business and into the world of Transformation. Our sessions at Enterprise World cover all 3 areas, because tackling each one in isolation could lead to failure, really quickly and we believe that you have to consider all 3 (Platform, Business and Transformation) to be truly successful. At the Platform we will announce new products and enhancements as part of Blue Carbon supporting S4/HANA, Fiori and hybris; Microsoft Azure and Office 365; SFDC and of course OpenText Cloud. For the Business, at our Roundtable lunches speak to other customers like Southern California Edison, Man Diesel and Heineken about the success and benefits they have gained with our products. Experiencing Transformation, see live demo’s of the products and in the Disruption Zone experience how new tech like 3d Printing and our solutions are driving transformation. Digital Transformation is happening now, but getting started is not easy and that’s where we can help. We’ll share with you a tried and tested methodology to identify your digital maturity, prioritize the opportunities in your organization, your supply chain and products and finally your customer engagement models. Finally and against common wisdom – in this case, just because it happened in Vegas doesn’t mean it has to stay there. Enjoy Enterprise World 2015!!

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