IDC MarketScape names OpenText a Leader in manufacturing Track & Trace/Serialization Solutions
IDC recognizes OpenText as manufacturers turn traceability into a strategic business imperative
For years, manufacturers viewed track and trace primarily as a compliance initiative. The goal was straightforward: meet regulatory requirements, maintain records, and support product recalls when necessary.
Today, that mindset is changing.
Manufacturers are facing a very different operating environment—one shaped by supply chain disruption, counterfeit products, evolving regulations, sustainability commitments, and rising customer expectations for transparency. At the same time, AI is reshaping manufacturing, but AI is only as valuable as the quality and trustworthiness of the data behind it.
Traceability has become far more than a compliance exercise. It has become the foundation for trusted manufacturing.
That’s why we’re proud to announce that OpenText has been named a Leader in the IDC MarketScape: Worldwide Manufacturing Track-and-Trace/Serialization Solutions 2026 Vendor Assessment (doc # US53758625, June 2026).
Manufacturing has entered the era of trusted products
Organizations are no longer investing in traceability simply to satisfy regulations. They are investing because traceability delivers measurable business value across the enterprise.
In other words, every product now carries a digital story—and organizations that can trust that story will make faster, smarter decisions.
Why OpenText was recognized
OpenText has been recognized for the following strengths:
- End-to-end solution: OpenText Core Product Traceability Service (CPTS) is an end-to-end track-and-trace solution to track products from production to market, verify authenticity and provenance, and act on real-time events. CPTS extends further into the market/point of use, allowing manufacturers to close the loop and minimize risk where brand value/trust is most impacted. In addition, T&T/serialization is just one aspect of the OpenText Business Network; this adjacent supply chain functionality was cited by manufacturers as an added benefit.
- Going beyond reporting/visibility: CPTS differentiates through rule-driven, real-time controls; integration from plant to market; and investigation capabilities that allow manufacturers to act quickly, especially in complex, multiplant/global environments. This moves traceability beyond a reporting and visibility function into a more actionable, engaging, and value-generating system.
- Flexibility and customer focus: OpenText combines global scale, deep domain and industry expertise, and a flexible, customer-centric delivery model to address track-and-trace/serialization challenges. In addition, references noted how highly they valued the level of service they received from OpenText any time they experienced an issue. This approach should help OpenText to be viewed as a trusted partner by manufacturers interested in traceability
We believe these strengths reflect an important industry evolution.
Visibility is valuable. Knowing what to do next is transformational.
Traceability should drive action—not just reporting
Many organizations already collect enormous amounts of manufacturing and supply chain data.
The challenge isn’t collecting more information. OpenText CPTS connects products, suppliers, transactions, quality events, and operational signals into a trusted, end-to-end view of the business. It helps manufacturers:
- Verify product authenticity
- Track products from production to consumer
- Investigate quality issues faster
- Reduce the impact of recalls
- Detect diversion and counterfeit activity
- Connect traceability across global trading partners
Because CPTS is part of the OpenText Business Network, manufacturers can extend product traceability beyond the four walls of the enterprise into suppliers, logistics providers, distributors, retailers, and customers.
The result is a connected digital thread across the product lifecycle.
Preparing manufacturers for what’s next
The timing of this recognition couldn’t be more relevant. Manufacturers are preparing for significant industry initiatives, including:
- Digital Product Passports (DPP)
- GS1 Sunrise 2027
- Growing sustainability reporting requirements
- Expanded anti-counterfeit initiatives
- AI-driven manufacturing operations
Each of these initiatives depends on one thing: trusted product identity.
Without trusted product data, organizations cannot fully realize the promise of AI, digital supply chains, or intelligent manufacturing.
Build the future of intelligent manufacturing
Being recognized in the IDC MarketScape reinforces what we believe manufacturers increasingly need:
Not simply another serialization solution. But a platform that connects products, partners, and processes—transforms traceability into operational intelligence.
As manufacturers continue their digital transformation journeys, OpenText remains committed to helping organizations build resilient supply chains, protect their brands, strengthen customer trust, and prepare for the next generation of connected manufacturing.
