digital asset management
What’s new in OpenText Media Management
For a category that has been around for over 30 years, digital asset management (DAM) is surprisingly dynamic. However, it remains challenging to manage the…
Global analyst firm names OpenText a leader in digital asset management
Billions of rich media assets are created every day for new and emerging channels. With all this creative, consistency is a challenge that goes right…
5 digital experience trends to know in 2024
AI has lit the world on fire and reshaped expectations of what’s possible. The pace of change continues to accelerate – 95% of global executives…
What is a global DAM?
The world of digital asset management (DAM) is rapidly evolving. It’s at the heart of digital transformation for many global organizations. But the concept of…
Soar to new heights with AI-powered Experience Aviator
The future is here! There is no shortage of interest in AI, but what is the best way to get started? Chief Marketing Officers (CMOs)…
How AI is transforming DAM from passive to active
Digital Asset Management (DAM) started as a library for digital images: a passive repository providing a single source of truth for media files. But in…
What are digital assets?
The digital world has been growing exponentially since at least the 1940s and our appetite for content isn’t slowing down. Statista predicts the volume of…
Integrate DAM to maximize value
500 hours of content uploaded to YouTube and 695,000 stories shared on Instagram: what happens in an Internet minute reveals our insatiable appetite for rich…
Choosing the right AI provider for auto-tagging images in Digital Asset Management
Over the past six or seven years, I’ve talked to many DAM practitioners, consultants and developers about using AI for tagging assets. It would be…
How Digital Asset Management is transforming customer and employee experiences across industries
The growing volume and complexity of digital content in most industries has made DAM a crucial capability in a wide variety of organizations.
The future of digital asset management (DAM 3.0)
DAM 1.0: Building a better asset warehouse The first generation of digital asset management (DAM) software was a lifesaver, a huge improvement over shared drives…
Shutterstock integration for OpenText Media Management
We’ve all experienced the stress of an asset emergency. Something (a piece of collateral, a video, instore signage, etc.) needs to be finalized straight away,…
DAM for consumer packaged goods organizations
If you rely on others to market and sell your products, your brand is your most valuable asset. Whether customers are browsing a retail outlet,…
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