Customer Experience Management

Introducing OpenText Enterprise World Learn Paths

OpenText™ Enterprise World has always been a best place to get detailed information and expert advice on the latest OpenText…

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Marketing production in life sciences

Most effective marketing strategies engage a plurality of channels to reach their target audience. Channels such as email, websites, microsites,…

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One year into the Hightail and OpenText collaboration

Founded in 2004 as YouSendIt, Hightail was originally designed to help individuals and businesses easily and securely transfer large files…

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Achieving digital transformation in the insurance industry

Research has consistently shown that senior management within the insurance sector think digital transformation is critical to their business. While…

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Fédérale Assurance implements customer communications strategy with OpenText

Each year, Belgian insurer Fédérale Assurance produces up to 10 million pages of customer communications relating to its financial investment…

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Editorial Judgement

For anyone who writes, an editor helps make the final product better. A good editor is not just spell-check and…

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The decline and regeneration of print news publishing

As online news sources become increasingly available to anyone with a smart device, we continue to see the decline of…

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Pulling an Uber: Customer experience in Financial Services

Brands like Velcro and Kleenex have become so much a part of people’s lives that they are now used as…

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How to beat the creative content crunch

With the demand for creative content to support an ever-increasing volume of campaigns and programs on the rise, marketers turn…

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Five common myths about OpenText TeamSite explained

OpenText™ TeamSite™ has come a long way in recent years, but there are a few lingering myths about its capabilities. …

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What constitutes a complete intelligent forms platform?

Having an intelligent forms platform can help your organization on its journey to digital transformation, but not all solutions are…

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Partena Professional increases productivity and efficiency with OpenText Exstream and Output Server

Partena Professional is a service provider that provides support for administrative processes and human resources policies. This large Belgian group…

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Top 10 reasons to take a look at OpenText TeamSite

Whether you’re a long-time OpenText™ TeamSite™ user, or you’re just learning about it, here are 10 compelling reasons why marketers…

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Analyst’s view: OpenText named a leader

OpenText™ is thrilled to be recognized by Gartner as a Leader in the 2018 Magic Quadrant for Web Content Management.…

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Want less churn? It’s time you knew your customer better

As a credit card provider, you’ve got less than a six-month window to win your customer over. If your customer…

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What’s holding back operational excellence in the utility sector?

Once upon a time, the utility industry was a relatively simple place to be. It was all about the safe…

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How can agencies work better with marketers?

In a recent Adweek webinar sponsored by OpenText™ Hightail™, guest speaker Jay Pattisall, Forrester principal analyst and former agency executive,…

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Top tips to ensure a smooth migration to EIM managed services

So, you’ve decided to deploy managed services for your EIM systems. Although you know your organization is ready for EIM managed…

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Five reasons to choose OpenText Exstream for Salesforce

OpenText Exstream™ has consistently been recognized by analysts as a leader in the Customer Communications Management (CCM) space for over…

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Three ways to simplify your digital content supply chain

Sharing and collaborating on large media files, especially with partners and clients outside your organization, can be a challenge for…

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