How does OpenText Extended ECM accelerate sales processes?

Connecting content to key business processes across lead business applications can dramatically increase efficiencies and improve insights for different users across the Enterprise. In our…

Lee Van Cromvoirt  profile picture
Lee Van Cromvoirt

October 13, 20223 min read

Connecting content to key business processes across lead business applications can dramatically increase efficiencies and improve insights for different users across the Enterprise. In our latest demo video, you can see how an everyday business problem, such as a large sales order needing to be expedited for an important client, can be solved quickly and efficiently.


Get a 360-degree customer view!
Learn how to optimize sales operations with the information advantage.


Microsoft Office 365

First, intelligent email/document capture allows you to make faster and more accurate decisions. An example here shows an email coming into Microsoft Outlook with important information about this sales order. This information is captured, then stored, managed and shared in a connected customer Business Workspace where metadata is automatically applied, other users can now collaborate on the content easily and quickly.

A screenshot that shows a user capturing sales order information from an email, then storing, managing, and sharing that information in a connected customer Business Workspace.
Capturing sales order information from an email, then storing, managing, and sharing that information in a connected customer Business Workspace.

Critical documents relevant to the process are also added and shared quickly through the customer Business Workspace.

A screenshot demonstrating how to quickly share critical documents through the customer Business Workspace.
Quickly share critical documents through the customer Business Workspace.

These additional new documents hold critical insights—enabling the users across different functions connected to SAP, Salesforce and Microsoft Office 365 to make better and faster decisions to keep the process moving forward.

An example of a purchase order viewed in a Microsoft Excel document.
Purchase order documents are critical to the overall process.

Salesforce

From within Salesforce, to continue to expedite the process, different users in various business functional areas now have access to the same content, so they don’t have to spend time and energy searching for missing information related to this customer.

A screenshot that shows how to surface relevant content within the Salesforce user interface for faster access.
Surface relevant content within the Salesforce user interface for faster access.

SAP

Then in SAP, various users in SAP can now process the order faster by having real-time access to information held in the shared customer Business Workspace. This will facilitate fast and accurate delivery of the order by providing the other users the contextual documents required.

A screenshot demonstrating how to surface relevant content within the SAP user interface for faster access.
Surface relevant content within the SAP user interface for faster access.

Explore the OpenText Extended ECM Platform

Watch Justin Bague, Senior Solution Consultant at OpenText™, as he walks through this short demo to show the power of connected content flowing across key business processes. Information travels seamlessly across multiple lead business systems (Microsoft Office 365, Salesforce and SAP) as an important sales order comes in and steps are taken to help expedite it. 

Find out how to improve connected business processes in Office 365, Salesforce and SAP with OpenText™ Extended ECM.

Deliver an information advantage to empower your sales operations business processes. OpenText™ Extend ECM integrates lead business applications to add context to content by providing it when and where it’s needed most, for improved efficiency, decision-making power, and better business outcomes.


Get a 360-degree customer view!
Learn how to optimize sales operations with the information advantage.


Share this post

Share this post to x. Share to linkedin. Mail to
Lee Van Cromvoirt avatar image

Lee Van Cromvoirt

As part of the OpenText Product Marketing team, Lee’s goal is to help our customers explore how intelligent AI powered information solutions accelerate business processes that drive operational excellence and a competitive advantage.

See all posts

More from the author

Building the future of Enterprise AI together

Building the future of Enterprise AI together

Customers are ready for 2026 with hands-on experience from the Aviator AI Playground.   At OpenText World in Nashville, customers didn’t just hear about AI innovation, they lived it. The…

January 06, 2026

5 min read

Pitfalls of not implementing modern DevSecOps for secure software development and delivery 

Pitfalls of not implementing modern DevSecOps for secure software development and delivery 

The complexity of modern software development demands a new paradigm. Traditional DevOps methods have served their purpose, but today, organizations need to level up the…

April 29, 2025

6 min read

3 tips to be more productive with Salesforce

3 tips to be more productive with Salesforce

Smarter document solutions from OpenText

June 24, 2024

3 min read

Stay in the loop!

Receive regular insights, updates, and resources—right in your inbox.