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Cassandra Tilson

Cassandra Tilson is a Senior Product Marketing Manager at OpenText. As a former Customer Success Manager, she is passionate about developing content to educate customers about OpenText products and services. Her areas of expertise include cloud-based content management, digital transformation strategy, and customer success. Before pivoting to the technology sector, Cassandra worked in museums for more than ten years coordinating public programs and managing sponsorships and partnerships. She is based in Ottawa, Canada.

What’s new in OpenText Core Content Management

OpenText™ Core Content is a fast-deploying cloud content management solution that delivers simple, agile and secure cloud-based content management.

November 15, 2024 13 minute read
What’s new in OpenText Core Content

What’s new in OpenText Core Content

OpenText™ Core Content is a fast-deploying cloud content management solution that delivers simple, agile and secure cloud-based content management.

July 31, 2024 11 minute read

Collaboration tools are critical for digital workplace success

Collaboration tools are critical for digital workplace success

The adage ‘two heads are better than one’ is just about always true. Enabling people to work well together is just smart business. Companies continue…

February 13, 2024 5 minute read

The next digital transformation move for midsized companies

The next digital transformation move for midsized companies

As the world becomes increasingly digital, midsized enterprises (MSE) are plotting their next moves to maintain momentum with company-wide digital transformation. It’s a smart strategy,…

September 19, 2023 4 minute read

How do midsized organizations win the race for talent?

How do midsized organizations win the race for talent?

Workplace teams are like members of a relay race—each person is responsible for completing their own leg and then passing the baton to push the…

September 12, 2023 5 minute read

How can midsize organizations work smarter in an economic recession? 

How can midsize organizations work smarter in an economic recession? 

Whether it’s time, money or people, midsized enterprises (MSEs) are feeling the squeeze, with ongoing economic fluctuations and talk of a pending recession. Point in…

September 05, 2023 6 minute read

Boost employee engagement; productivity will follow

Boost employee engagement; productivity will follow

Measuring employee productivity can be tricky business. For certain roles, the metrics may seem obvious, such as active pipeline for sales reps or average response…

August 08, 2023 5 minute read

What does hybrid work mean?

What does hybrid work mean?

Modern work has changed the structure of how and where employees work. For many organizations, the conventional, office-based model has evolved to a hybrid approach,…

August 02, 2023 5 minute read

Deliver smarter digital employee experiences

Deliver smarter digital employee experiences

In recent years many organizations have updated their digital tools to support the permanence of remote and hybrid work. Despite many advances, organizations still find…

July 24, 2023 4 minute read

From content chaos to information-led transformation

From content chaos to information-led transformation

“Employees suffering from information overload tune out and check out.”[1] The realities of modern work have forced organizations to rapidly adapt to new ways of…

July 19, 2023 4 minute read

How do cloud solutions help organizations master modern work?

How do cloud solutions help organizations master modern work?

Private, hybrid, SaaS? Choosing the right cloud deployment model to accelerate your business and drive desired performance, security and scalability benefits, can be tricky to…

July 12, 2023 5 minute read

The high cost of falling behind with legacy technology

The high cost of falling behind with legacy technology

Application modernization can take many forms, but not all of them are created equal.  When considering how to modernize technology, the array of potential paths…

May 24, 2023 5 minute read

A foundation of trust: The role of a Customer Success Manager

A foundation of trust: The role of a Customer Success Manager

In a recent article, Guy Galon argues that in the wake of Covid-19, customer success is more important for business success than ever. The role…

April 03, 2023 5 minute read

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