Revolutions. Industrial or otherwise.

The Fourth Industrial Revolution changes everything. Although it has many names—Industry 4.0, Digitalization, the Singularity, the Internet of Things (IoT), Connected World, Smart Home, Cognitive,…

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Mark J. Barrenechea

March 27, 20174 minutes read

The Fourth Industrial Revolution changes everything. Although it has many names—Industry 4.0, Digitalization, the Singularity, the Internet of Things (IoT), Connected World, Smart Home, Cognitive, etc.—it will be known as the Fourth Industrial Revolution, or 4IR. It is being driven by vast technology advancements and will change the nature of wealth, health and happiness, how we live, work, relate to one another, as well as how governments engage, regulate, serve, and protect.

By 2025, 50% of the world’s GDP will be derived from digital (a process that is completely automated by machines, which does not require human intervention). This will have profound implications.

The First Industrial Revolution (1750 – 1840) was powered by water and steam to mechanize production. Inventions such as the steam engine, iron working, textiles, cement, and railroads terraformed our landscape as humans migrated from rural (agrarian) to urban (city) settings in massive population shifts. Language and reading skills increased with the printing press and so our civilization advanced. Great libraries of the world were built and opened to the public. Revolutions ensued and Napoleon conquered most of Europe. The very fabric of society changed and great thinkers like Voltaire, Paine, and Rousseau agreed that society should be organized according to rules based on rational thought rather than religious ideology. Indeed, most western advances are based on rational thought, behavior, and market dynamics. This is changing in our time.

The Second Industrial Revolution (1840 – 1969) was driven by electronic power to create mass production and predicated inventions such as cars, airplanes, the television, the telephone, and even the hydrogen bomb. It was the great age of iron, steel, rail, electrification, petroleum, chemicals, engines, telecommunications, and modern business management. It demonstrated the greatest increase in economic growth in the shortest period ever, introduced by mass production and modern manufacturing. The foundations of globalization were laid and great western populations rose up out of poverty while many deadly commonplace diseases were eradicated. Civil war defined America, Germany rose to power, and two world wars were fought.

The Third Industrial Revolution (1969 – 2000) was enabled by Information Technology to automate production. Inventions included the integrated circuit, the personal computer, smartphones, the Internet, space exploration technologies, and the laser. In 1988, Kodak had 170,000 employees and sold 85% of the world’s paper. Within a few years, their business model disappeared and they went bankrupt. Yes, digital technologies replaced film, but what Kodak failed to realize was the disruptive force around them, its opportunities, and the appropriate investment in them (thus, the defining “Kodak Moment”).

The Fourth Industrial Revolution (2000 – present) not only digitizes production, but also “intelligence-based tasks,” which previously could only be handled by the human mind. This revolution is of a scope, scale, velocity, and complexity unlike anything else we have faced. Its effects will impact all of humankind, all industries, all countries, every facet of every glorious element of our society—revolutionizing business models, reshaping the world, and even redefining our very existence. The technological opportunities presented by this revolution will be unlimited and challenging, having the power to create and the power to destroy; and as we say in Vermont, any fool can burn down a barn.

Extinction events happen. The Cretaceous-Paleogene extinction event (i.e., the meteor that wiped out the dinosaurs) decimated some 75% of the plant and animal species on Earth. Some add sentient machines and the Singularity—or the point at which a machine can think and act at or beyond human capability (thereby rendering us redundant)—to this list of possible present-day extinction events.

This blog series highlights the power to create inherent in the 4IR as the Golden Age of Innovation, but it is important to note the perils that are equally present.

In my next blog in this series, I’ll explore what makes the 4IR difference from the 3IR in more detail.

To read more, download The Golden Age of Innovation.

I’ll be taking this message on the road for the Innovation Tour and Enterprise World. Learn more.

I’d love to hear your thoughts. To provide feedback, or if you would like to see additional topics covered in future publications, please add your comment below.

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Mark J. Barrenechea

Mark J. Barrenechea joined OpenText as President and Chief Executive Officer in January 2012, and also serves as a member of the Board of Directors. In January 2016, Mark took on the role of Chief Technology Officer and was appointed Vice Chair in September 2017.

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