Introducing ON DIGITAL-First Fridays

I’m pleased to kick off a new blog series, ON DIGITAL-First Fridays, to complement my latest book, ON DIGITAL. In this series, I’ll continue my…

Mark J. Barrenechea profile picture
Mark J. Barrenechea

October 30, 20152 minute read

I’m pleased to kick off a new blog series, ON DIGITAL-First Fridays, to complement my latest book, ON DIGITAL. In this series, I’ll continue my exploration of digital transformation with a collection of topics addressing the radical impact digital is having on business.

The importance of this topic cannot be overlooked. As a business leader, it’s top of mind for me. I have thought long and hard about it, and was inspired to capture these thoughts in a “small book on a BIG idea”.

Digitalization changes everything. The way we think, who we compete against, how we innovate, how we experiment, the customer journey, our supply chains, the workplace, our pace and cadence. It has shattered entire industries, displaced market leaders, introduced new business models—radically changing consumers, corporate cultures, and mindsets.

It is Digital or Die. Standing still is always the riskiest action to take—you are an easy target. Change is always the safer path.

The digital world lies ahead. Organizations in every industry are paving the way. We can learn a lot from those companies who are emerging as Digital Leaders.

I invite you to follow the series, and together, we’ll discuss digital world topics, including:

  1. Digital or Die
  2. Hyperscale
  3. Disruption
  4. The Subscription Economy
  5. New Barbarians
  6. It Only Takes a Finger
  7. The Customer Journey
  8. Sold? But I Never Started the Sales Cycle!
  9. Innovation Redefined
  10. It is a Network, Not a Chain
  11. The Internet of Things
  12. A New Asset Class Emerges. Data.
  13. The Experience of Community
  14. Trust and Security
  15. Experimentation at Scale
  16. New digital foundation
  17. The Digital Mindset

ON DIGITAL will be featured at our upcoming user conference, Enterprise World. Join us from November 8 to 13 at the legendary MGM Grand in Las Vegas, where together, we’ll focus on “Enabling the Digital World”.

For more thoughts ON DIGITAL, download the book.

Share this post

Share this post to x. Share to linkedin. Mail to
Mark J. Barrenechea avatar image

Mark J. Barrenechea

Mark J. Barrenechea joined OpenText as President and Chief Executive Officer in January 2012, and also serves as a member of the Board of Directors. In January 2016, Mark took on the role of Chief Technology Officer and was appointed Vice Chair in September 2017.

See all posts

More from the author

OpenText Committed to Climate Innovation

OpenText Committed to Climate Innovation

As I return home from OpenText World Europe, I am feeling invigorated by the powerful conversations that occurred throughout the week. I am also feeling…

5 minute read

The Future Needs You Today: A Conversation on AI & Decolonization with Karen Palmer

The Future Needs You Today: A Conversation on AI & Decolonization with Karen Palmer

AI is bringing us into a new epoch of human society—it is a force multiplier for human potential. OpenText is about Information Management + Data…

8 minute read

OpenText World 2023—Welcome to the AI Revolution

OpenText World 2023—Welcome to the AI Revolution

Welcome to the AI Revolution. AI is not just a technology, it is a new ontology—for creativity, data, trust. No business or individual will be…

6 minute read

Stay in the loop!

Get our most popular content delivered monthly to your inbox.