Innovation Tour 2015 Kicks Off


Conversations about digital transformation are timely and important. Every organization in every industry needs to be having them right now. At Enterprise World in November, we started a dialogue with our customers about the transformative power of Enterprise Information Management (EIM). Starting this week, we’ll be continuing this conversation and taking it on the road in our Innovation Tour 2015. The tour covers 15 cities with stops in Asia Pacific, Latin America, Europe, and North America. I’m excited to visit our partners and customers in their own geographies to share our vision, agenda, and portfolio of enhancements that will prepare the enterprise to simplify, transform, and accelerate its operations in 2020.

Some of the exciting innovations I plan to share on the tour include the very topical cloud and analytics. Since the cloud offers huge benefits to customers, we’ve enhanced our cloud offerings with the addition of subscription pricing and we’ve launched OpenText CORE—an on-demand SaaS solution for cloud-based document sharing and collaboration. We’ve also invested in a predictive analytics platform for all our EIM solutions, so customers can infuse analytics across their information flows and their business networks for greater accuracy, transparency, and business insight. Analytics is a powerful addition to our portfolio and the next frontier in deriving value from your enterprise information.

Innovation Tour 2015 is an opportunity like no other to access valuable, forward-looking, and highly relevant information about strategies, tactics, and technologies for digital transformation. It’s a chance to learn about key trends, best practices, and to have relevant and thought-provoking conversations with experts, peers, and colleagues. I’m confident you will leave better equipped to guide your organization confidently into the Digital-First World.

The Innovation Tour 2015 is coming soon to a city near you. I’ll be checking in from different locations, so be sure to follow my blog for updates on the road.

You can also learn more about the Digital-First World by downloading my recent book: Digital: Disrupt or Die.


Mark Barrenechea

Mark J. Barrenechea is OpenText's Vice Chairman, Chief Executive Officer and Chief Technology Officer. A prominent thought leader, he has extensive experience in information technology and his vision is to enable the digital world to help transform organizations.

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