Customer Experience
-
Introducing OpenText Core Experience Insights
According to Forrester Research, 63% of marketers use some sort of journey mapping. Yet customer journeys are more complex than…
Read more » -
What’s new in OpenText Media Management Release 16 EP7
Today’s marketers are under pressure on all fronts. They are asked to produce more in shorter timelines and with fewer…
Read more » -
What’s new in OpenText Qfiniti and Explore Release 16 EP7
Providing a superior customer experience delivers a competitive advantage in today’s crowded marketplaces. To keep customer satisfaction high, you must…
Read more » -
What’s new in OpenText LiquidOffice Release 16 EP7
In every organization, customers and employees enter information on forms because of business processes that require some type of discrete…
Read more » -
Introducing OpenText Media Management Connector for Salesforce Marketing Cloud Release 16 EP7
Enterprise Digital Asset Management (DAM) solutions promote a “create once, re-use often” culture for media assets. Now you can deliver…
Read more » -
Build the right technology stack for growing content demand
Let’s face it. Producing content is no easy feat for marketers and creatives – especially when you’re launching a new…
Read more » -
Doing more with less: A conundrum for creatives
A survey from OpenText™ Hightail™ and Digiday confirmed what creatives in marketing, agencies, and publishing have known for some time:…
Read more » -
3 things you need to know to pivot between projects
Creative work can be extremely fun and rewarding, although not without its challenges. Pivoting between projects and industries is key…
Read more » -
Get your creative team on the same page
When it comes to collaborating on creative projects, we know that processes can often get in the way. Your team…
Read more » -
Creative collaboration for industry-leading enterprise DAM
If you’re involved in any form of digital content collaboration – whether as a designer, copywriter, project manager, or decision-maker…
Read more » -
Announcing OpenText Experience EP6
Exceptional customer experiences set apart enterprises from their competition. To pave the way to success, marketers and lines of business…
Read more » -
Transforming customer experience with OpenText and Salesforce
The summer of 2019 sees our product relationship with Salesforce® take a giant step forward. We are strengthening our OpenText™…
Read more » -
What’s new in OpenText LiquidOffice EP6
Every day, customers and employees enter information on forms. Regardless of how they are created, distributed and captured, whether on…
Read more » -
What’s new in OpenText TeamSite EP6
Keeping up with the pace of business on an enterprise website can be stress-free, or at least less stressful, when…
Read more » -
One year into the Hightail and OpenText collaboration
Founded in 2004 as YouSendIt, Hightail was originally designed to help individuals and businesses easily and securely transfer large files…
Read more » -
Fédérale Assurance implements customer communications strategy with OpenText
Each year, Belgian insurer Fédérale Assurance produces up to 10 million pages of customer communications relating to its financial investment…
Read more » -
Editorial Judgement
For anyone who writes, an editor helps make the final product better. A good editor is not just spell-check and…
Read more » -
The decline and regeneration of print news publishing
As online news sources become increasingly available to anyone with a smart device, we continue to see the decline of…
Read more » -
How to beat the creative content crunch
With the demand for creative content to support an ever-increasing volume of campaigns and programs on the rise, marketers turn…
Read more » -
Five common myths about OpenText TeamSite explained
OpenText™ TeamSite™ has come a long way in recent years, but there are a few lingering myths about its capabilities. …
Read more »