Marketing & Communications

Exceptional patient experiences start with smarter data

HIPAA taught us important lessons on how we interact with healthcare data, but it was a global pandemic that forced us to collectively go to…

February 28, 2024 3 minutes read
Boost employee engagement; productivity will follow

Boost employee engagement; productivity will follow

Measuring employee productivity can be tricky business. For certain roles, the metrics may seem obvious, such as active pipeline for sales reps or average response…

August 8, 2023 5 minutes read
Uncovering trends in customer experience management

Uncovering trends in customer experience management

Rising interest rates. Record inflation. Skyrocketing energy prices. Recession jitters. Labor shortages. In the context of the current landscape, what should customer experience leaders focus…

August 3, 2023 2 minutes read
Deliver smarter digital employee experiences

Deliver smarter digital employee experiences

In recent years many organizations have updated their digital tools to support the permanence of remote and hybrid work. Despite many advances, organizations still find…

July 24, 2023 4 minutes read
Digital modernization in action

Digital modernization in action

The demand for digital self-service coupled with immersive, interactive experiences is growing. It led OpenTextTM to embark on a modernization program to transform its approach…

July 20, 2023 2 minutes read
Harness digital tech to improve claims processing

Harness digital tech to improve claims processing

Mobile apps, artificial intelligence and advanced analytics are just some of the innovations shaking up the landscape for global insurers to help them meet the…

July 5, 2023 3 minutes read
5 ways agent experience management improves CSAT and NPS scores

5 ways agent experience management improves CSAT and NPS scores

Agent experience management (AXM) is an imperative practice for creating a holistic and exceptional customer experience. If it’s not embraced organizations, it becomes very challenging…

June 29, 2023 4 minutes read
The total experience imperative

The total experience imperative

Experience is the new economic battleground. Business used to be largely won on product and price. But more and more consumers are choosing to stay…

June 22, 2023 4 minutes read
Has your CCM solution reached the end of the road?

Has your CCM solution reached the end of the road?

End of life, performance issues, compliance concerns, lack of cloud roadmap. Has your customer communications management (CCM) solution reached the end of the road? If…

May 25, 2023 3 minutes read
What’s new in OpenText Exstream

What’s new in OpenText Exstream

At the core of every modern customer experience is personalized information delivered in the most optimal and timely way. Years of legacy communication systems and…

May 22, 2023 2 minutes read
The total experience imperative for Utilities

The total experience imperative for Utilities

Many Utilities now realize that a poor customer experience (CX) can put their organizations at risk, whether it’s reputational risk, or regulatory, financial or compliance…

May 19, 2023 5 minutes read
What’s new in OpenText TeamSite

What’s new in OpenText TeamSite

OpenText™ TeamSite™ 23.2 makes it super simple for developers and marketing to work together on creating highly personalized and interactive experiences. The new TeamSite release extends…

May 16, 2023 2 minutes read
Unleash the power of total experience

Unleash the power of total experience

The pressure is on for organizations amid economic uncertainty, global turmoil, and rising inflation. Providing an amazing customer experience (CX) and the connection to bottom-line…

April 24, 2023 5 minutes read

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