Omni-Channel

Next up for Retail Supply Chain: Inventory Orchestration

We don’t think too much about where a product is coming from when we shop online. That’s the way it…

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3 Steps to Retail Supply Chain Excellence Using Dynamic Collaboration

Digital transformation is the defining reality for today’s retailers. Reorganizing to serve a smartphone-wielding consumer who shops on-the-go with the…

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5 Tips For Better Digital Marketing in Financial Services

While Financial Services CEOs and CIOs talk of the importance of digital transformation, many firms have been slower to harness…

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Output Management As A Service? Yes, It’s Here!

In today’s information-driven world, it can be a challenge to manage all of the content and data that is available…

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Process Automation Anchors the Delivery of Digital Customer Experiences

In this blog we welcome guest blogger Maureen Fleming, a Vice President at IDC, focused on middle tier technologies that enable new…

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Clarity First. Clarity Always – Managing Marketing Content in the Life Sciences

Marketing from the Life Sciences industry is constantly under the spotlight. US state and federal governments have handed out some…

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Putting the X Factor Into Customer Experience

For many years now we have heard that organizations must look to improve their customer experience to stand a chance…

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OpenText Positioned as a Leader Again in 2017 Gartner Magic Quadrant for Customer Communications Management (CCM) Software

Gartner recently published its 2017 Customer Communications Management Software Magic Quadrant, with OpenText positioned as a Leader in this report.…

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Removing the Data Barriers to get the Bigger Picture

Doing something over and over again and expecting a different result is EITHER practice, or insanity.  The difference is simply…

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Five Factors That Are Driving the Changing Publishing Landscape

From scrolls to print, from hardback to paperbacks, from broadsheets to tabloids, and from print to digital, the world of…

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How to Identify Return on Investment of Social Media Marketing (Infographic)

The B2B marketing leaders will be spending more money on technology than the CIO in 2017. Sure they may already…

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How Digital Disruption is Shaping Customer Experience – Webinar Invite

On May 12, I am the key speaker on a customer experience webinar entitled ‘From Drones to Smart Homes’. It’s the first…

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Why Customer Engagement is Critical to Your Success

Customer engagement is a term that is everywhere now. The industry is moving from touting “customer experience” to “customer engagement”…

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Using Synchronized Media Assets to Bridge Platform Silos

Positive customer experience is all about removing the friction from the process. The easier something is to do, the better…

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Eight Seconds! Your Deadline to Deliver an Engaging Web Experience

Eight seconds! Research has shown that’s all the time you have to capture the attention, and engage with, the average…

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Creating Interactive Dialog With Your Customers

What if each customer felt that every communication with you was not only well managed, but a meaningful, interactive dialog?…

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It’s Technically Easy to Upgrade to the Latest Version of Exstream

OpenText™ Exstream is a powerful, efficient and robust multichannel customer communications solution that allows users to create a variety of…

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Media Management is Now Mission Critical to Providing an Engaging Customer Experience

In today’s customer-centric environment, digital media management is an imperative. The customer experience is becoming more visual every day with…

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Contact Center Industry Predictions for 2016

From the desk of Dr. WFO: 2015 is almost over! Can you believe it? Friends and colleagues are already talking…

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ON DIGITAL-First Fridays: It Only Takes a Finger

My niece recently went up to my TV and said the “swipe” wasn’t working. When I read her a children’s…

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