This post has been written by guest author Paul Stockford of Saddletree Research. What is the “quality management renaissance”? When…
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In my last blog, I took a look at Digital Asset Management (DAM) and how manufacturers can use this technology…
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If you are reading this, chances are you are the lucky individual that’s been chosen to own and champion testing…
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Enhanced customer engagement was shown to be the top outcome that UK Utility companies looked for from their digital transformation…
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As we embark on our Innovation Tour 2018, I’m reminded of a prediction from Gartner. In 2015, the firm suggested…
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What makes an interaction, a communication, a purchase, or any other kind of customer experience we have in our daily…
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Most of us have started down the digitisation road in one form or another. We’re all moving at our own…
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Digital marketing is proven to be the most effective channel for today’s marketers – and it can deliver far more…
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Organizations have to continually improve customer experience while reducing costs and driving innovation. Choosing the Content Management System (CMS) for…
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An updated version of this post is available here. We are just days away now from the start of a…
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One of the most common challenges e-tailers face today is high cart abandonment rates. According to a 2017 Baymard study, the average…
Read more » The names (and acronyms) may be similar, but there’s a huge difference between the different solution sets that can fall…
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In my previous blog, I looked at how quickly Artificial Intelligence (AI) is rapidly becoming a part of the retail…
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Coaching employees to deliver an amazing customer experience isn’t as easy a pat on the back and a “that-a-boy” comment…
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The OpenText team is proud to announce its arrival to the Gartner Magic Quadrant for Workforce Engagement Management (WEM) for…
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In our first blog, we discussed Customer Experience Management (CEM) and the benefits that an effective CEM platform offers organizations…
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Let’s face it. Some sections of the manufacturing industries have been slow in adopting a customer-centric approach to their business.…
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In recent years, the pressure applied to marketers has grown significantly. Year over year, goals are handed down and marketers…
Read more » There was a time when content almost entirely flowed one way – from enterprises to customers. Customers’ responses were effectively…
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Welcome to 2018! I trust that you’ve all updated your gym membership, started your diet and sworn off all those…
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