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Conrad Henson

Conrad is a Product Marketing Manager for Customer Experience Management based in Auckland, New Zealand. Conrad specializes in Digital Asset Management, a field in which he has worked since 2011. As a DAM practitioner and former OpenText customer, he has interests in user-focused innovation, no-code configuration and the role of DAM in Digital Transformation.

Introducing OpenText Core Digital Asset Management

Ready, set, manage: the next generation of cloud DAM is here

December 09, 2024 3 minute read
Make magic with integrated rich media in digital experience management

Make magic with integrated rich media in digital experience management

6 reasons to integrate DAM with your content management system

August 28, 2024 3 minute read

IDC MarketScape names OpenText a leader in intelligent digital asset management

IDC MarketScape names OpenText a leader in intelligent digital asset management

Digital asset management systems have rapidly evolved

August 19, 2024 2 minute read

What’s new in OpenText Media Management

What’s new in OpenText Media Management

For a category that has been around for over 30 years, digital asset management (DAM) is surprisingly dynamic. However, it remains challenging to manage the…

February 21, 2024 3 minute read

Global analyst firm names OpenText a leader in digital asset management

Global analyst firm names OpenText a leader in digital asset management

Billions of rich media assets are created every day for new and emerging channels. With all this creative, consistency is a challenge that goes right…

January 11, 2024 2 minute read

What is a global DAM?

What is a global DAM?

The world of digital asset management (DAM) is rapidly evolving. It’s at the heart of digital transformation for many global organizations. But the concept of…

October 20, 2023 3 minute read

How AI is transforming DAM from passive to active

How AI is transforming DAM from passive to active

Digital Asset Management (DAM) started as a library for digital images: a passive repository providing a single source of truth for media files. But in…

April 03, 2023 3 minute read

What are digital assets?

What are digital assets?

The digital world has been growing exponentially since at least the 1940s and our appetite for content isn’t slowing down. Statista predicts the volume of…

January 24, 2023 3 minute read

Integrate DAM to maximize value

Integrate DAM to maximize value

500 hours of content uploaded to YouTube and 695,000 stories shared on Instagram: what happens in an Internet minute reveals our insatiable appetite for rich…

June 21, 2022 3 minute read

Choosing the right AI provider for auto-tagging images in Digital Asset Management

Choosing the right AI provider for auto-tagging images in Digital Asset Management

Over the past six or seven years, I’ve talked to many DAM practitioners, consultants and developers about using AI for tagging assets. It would be…

May 04, 2022 4 minute read

The future of digital asset management (DAM 3.0)

The future of digital asset management (DAM 3.0)

DAM 1.0: Building a better asset warehouse The first generation of digital asset management (DAM) software was a lifesaver, a huge improvement over shared drives…

October 20, 2021 5 minute read

Shutterstock integration for OpenText Media Management

Shutterstock integration for OpenText Media Management

We’ve all experienced the stress of an asset emergency. Something (a piece of collateral, a video, instore signage, etc.) needs to be finalized straight away,…

August 23, 2021 2 minute read

DAM for consumer packaged goods organizations

DAM for consumer packaged goods organizations

If you rely on others to market and sell your products, your brand is your most valuable asset. Whether customers are browsing a retail outlet,…

July 29, 2021 4 minute read

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