wem
Simplifying customer outreach leads to big savings
Maintaining open lines of communication with your customers and partners is essential, but with all the different methods in use today, doing so can get…
Employee engagement and the quality management renaissance
This post has been written by guest author Paul Stockford of Saddletree Research. What is the “quality management renaissance”? When I think of the word…
Introducing ON DIGITAL-First Fridays
I’m pleased to kick off a new blog series, ON DIGITAL-First Fridays, to complement my latest book, ON DIGITAL. In this series, I’ll continue my…
Empowering Government with a Digital Agenda
Like private businesses, governments are driven by information. Consider the amount of information associated with a single citizen: a birth certificate, passport, driver’s license, student…
Experience Suite Release—Adaptive, Omni-Channel Experiences
Digital technologies have ushered in the “age of the customer.” With increasing access to information about products and services, today’s consumers are empowered to shop…
Marketing automation tools and WEM
While reminiscing about a recent trip to London, England I was reminded of my travels on the Underground. With every step onto or off the…
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