optimize online presence

Optimize Your Online Presence With the Latest in Self-Service Testing

Introducing Mobile Emulator, Click Counters, and more, in OpenText™ Optimost VisualTest 1.6.

We’re excited to announce that the latest self-service features in OpenText Optimost VisualTest – Mobile Emulator and Click Counters – are now available to all Optimost customers.

If you’re not familiar with VisualTest, here’s a quick rundown of what it does:

VisualTest is a SaaS platform that helps you to deliver more engaging and profitable websites, mobile experiences and digital campaigns. It gives business users the ability to deliver quick wins that lift conversion rates, revenue, and other key metrics.

With Optimost, you can:

  • Build and launch tests at speed and scale across static and dynamic pages, single page apps, and mobile sites through our intuitive interface
  • Discover and deliver the content that works best for every visitor with the analytics and audience builder
  • Track visits, unique visitors, views, bounce rates, and time spent, sliced by more than 30 dimensions, and customize dashboards and reports to precise requirements

These latest enhancements are in direct response to customer requests and are in keeping with our strategy to put the incredible power of Optimost at your fingertips.

Here is a quick summary of the new features:

Mobile Emulator

We know your business needs a simple, visual way to test creatives for mobile – and we’ve delivered it. If you’re testing a responsive page that renders content differently based on device, we’ve got it covered with Mobile Emulator.

Now, you can see and edit pages exactly as they render on a wide range of mobile devices, quickly and intuitively, directly in VisualTest.

Access the Mobile Emulator from the Experiment menu:

Optimost 1.6 picture 1 Optimost 1.6 picture 2

Self-service Click Counters

Now, in addition to downstream page counters, you can also easily set up and track clicks on the page directly through VisualTest. This makes it easy to test and track clicks that take users off your site, distinguish performance between multiple links that lead to the same downstream page, and understand how site visitors are interacting with the page.

Access Click Counters from the Experiment menu:

Optimost 1.6 picture 3  Optimost 1.6 picture 4

Enhanced OpenText™ TeamSite Integration

Optimost experiments can be created directly in TeamSite, our digital experience management software. Optimost buttons within Experience Studio provide design and viewing features so you do not need to go to Optimost to find the pages you want to test.

Optimost 1.6 picture 5

Optimost 1.6 picture 6

Other enhancements

As part of this release, we’ve also:

  • Streamlined user experience
  • Improved support and documentation for single page apps and AngularJS
  • Increased reliability and performance

Can you walk me through what’s new?

Yes, we’d be happy to! Just let us know. We’d love to hear your questions and feedback. Email cemsolutions@opentext.com with Optimost in the subject line, and we’ll get in touch with you.

For more information on Optimost, visit engage.opentext.com/products/optimost.

About Denise Douglas

Denise Douglas
Denise is a product marketer. She writes about customer experience management, marketing technology, and web optimization.

Check Also

personalize

Personalize Wisely: The Do’s and Don’ts of Personalization

Do you know the best approach to personalizing your digital experiences? While personalization has been …

web experience management

Ovum Names OpenText as a Leader in Web Experience Management

The research and analysis firm Ovum has released a report naming two OpenText products as …

Leave a Reply

Your email address will not be published. Required fields are marked *