Yesterday was a very exciting day for OpenText and our new customers and employees as we completed the acquisition of certain customer experience software assets of HP Inc., including TeamSite and MediaBin.
OpenText is focused on enabling organizations to deepen engagement with their customers with highly personalized communications and compelling omni-channel digital experiences. Our expanded offerings will help organizations digitalize the entire customer journey, from end-to-end, while effectively managing data integrity, complex data manipulation, and governance.
With these solutions as part of our portfolio, customers can gain insights to create consistent and engaging digital experiences. They also increase the agility required to develop and deploy custom applications that integrate with enterprise systems of engagement for increased productivity and better innovation.
TeamSite is a multi-channel digital experience management platform. As a core offering in Web Content Management (WCM), it enables multichannel engagement and content targeting.
MediaBin allows for centralized digital content storage, management and access, and a rich media workflow to provide organizations with a single source of marketing truth. As a core offering in Digital Asset Management (DAM), it supports video and audio formats, as well as facial recognition. Other capabilities include targeted asset distribution with compliance and license management to protect intellectual property.
In today’s world, change happens at the speed of digital. Enhancing our Experience Suite will empower organizations to keep pace by digitalizing their traditional print marketing into measurable mobile interaction, advancing them along on their digital journey.
At OpenText, we continually strive to expand the presence and reach of our digital solutions for global enterprises. This acquisition demonstrates our commitment to leading digital transformation and enabling the management of enterprise information to digitalize the customer journey.
I’m very pleased to welcome our new customers, employees and partners to OpenText.
For more information, please visit: http://engage.opentext.com/.
